RWS
At Superstainable, we are committed to responsible and ethical sourcing, which is why our Superino™ merino wool is RWS certified (Responsible Wool Standard). This certification ensures that our wool comes from farms that uphold the highest standards of animal welfare, sustainable land management, and fair working conditions.
By choosing Superino™ products, you support a traceable and ethical supply chain, ensuring that every piece is made with respect for both nature and the people behind it.
Here are six key reasons why RWS (Responsible Wool Standard) certification is important compared to conventional, uncertified merino wool:
RWS ensures that sheep are treated humanely, with no mulesing, proper veterinary care, and ethical shearing practices, unlike uncertified wool, where animal welfare may not be a priority.
Certified farms follow sustainable land management practices to prevent overgrazing, soil degradation, and water pollution—issues that are often ignored in conventional wool production.
RWS-certified wool is fully traceable from farm to finished product, ensuring accountability and ethical sourcing, whereas conventional wool often lacks visibility in its supply chain.
The certification guarantees fair wages and safe working conditions for farmworkers, unlike uncertified wool, which may come from farms with poor labor practices.
RWS certification ensures a consistent and high-quality wool standard, giving consumers confidence in their purchase, while uncertified wool varies greatly in sourcing and production ethics.
By using RWS wool we can align with global CSR-goals, whereas uncertified wool can contribute to environmental harm and unethical practices.
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RWS Certification explained
RWS-certified merino wool ensures that every step of the wool’s journey, from farm to finished product, follows strict guidelines for responsible practices. This certification guarantees that the wool comes from farms where animal welfare, land management, and worker conditions meet internationally recognized standards.
The Responsible Wool Standard (RWS) sets clear requirements for how sheep are raised and treated throughout their lives. Farmers must adhere to high standards of care, ensuring that sheep have access to proper nutrition, clean water, and medical attention when needed. One of the most critical aspects of RWS certification is the complete ban on mulesing, a harmful practice that is still used in some wool-producing regions. Instead, RWS farmers use ethical alternatives to protect their flocks from pests.
Sheep are sheared in a way that prioritizes their well-being, using handling techniques that avoid stress or injury. Farms are audited regularly to confirm that these standards are met, providing full transparency in the treatment of animals.
Beyond the treatment of the sheep, RWS certification also ensures that the land used for grazing is managed with care. Farmers must follow strict guidelines to avoid overgrazing and maintain healthy pastures for their sheep. The wool itself is harvested with consideration for long-term farm productivity and wool quality.
After shearing, the raw wool is carefully sorted and processed to maintain its natural softness and durability. Each step, from washing and spinning to knitting or weaving, follows strict guidelines to ensure that the final product meets high-quality standards. RWS certification also requires full traceability, meaning that every batch of wool can be tracked back to the farm where it was produced.
Trust Worthy
Transparency
For brands and consumers, RWS-certified wool offers assurance that the materials used in clothing and outdoor gear come from a responsible source. Unlike conventional wool, which often has an unclear supply chain, RWS-certified wool provides full visibility at every stage. This certification allows brands to confidently share where their wool comes from and how it was produced.
By choosing RWS-certified wool, companies and customers support a system where farming, production, and trade operate under clear and ethical guidelines. This ensures that merino wool garments are not only high-quality but also sourced in a way that respects both animals and the people involved in the process.
