Repair Service
Supercare™
We are dedicated to extend your products lifetime on our planet. Nature is hard on the products and for that reason, we have created the SuperCare™ Service, so that you won't have to worry.
Read on
merino wool
Polar Knits
Inspired by the northern heritage of outdoor exploration in the arctic area. This is our tribute to the heroes in knits.
Polar Knits
Competent Service
We speak danish, german and english and strive to answer within 6-12 hours.
Let customers speak for us
Mens Categories
Womens Categories
ESG Goals
We are working towards changing the outdoor industry for a better future. Read about our quest and journey.
The Super Circle®
Our Super Circle® was created to symbolize our passion for responsibility, nature conservatism and CSR initiatives.
The Super Circle® is worldwide patended in US/CA, Europe and Asia.
We love the outdoor life
Outdoor Lab
Acquire outdoor knowledge and basics through out outdoor lab and become part of our supersociety